Categories / Klaviyo
Klaviyo
Email, SMS and customer-data marketing platform for online stores, priced by active profiles.
Prices may change. These are correct as of 9 Nov 2026. Please confirm on the vendor's own page before you pay.
Unverified: Partly checked. Read from klaviyo.com/pricing (USD per month, entry tier at 500 active profiles). Price rises with active profiles and send volume; annual billing was not shown.
Free plan
Free plan. Free plan: up to 250 active profiles and 500 emails a month, with $5 of mobile messages; email support for the first 60 days.
Plans and prices (USD)
Swipe the table sideways to see what each plan includes.
| Plan | Billed monthly | Yearly, per month | What it includes |
|---|---|---|---|
| Free per flat |
$0 | not recorded |
|
| Email per flat |
$20 | not recorded |
|
| Marketing per flat |
$25 | not recorded |
|
"Not recorded" means we did not find that price, not that it is free. Prices exclude tax and can differ by country.
Where it may fit
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Taken from what the vendor says the tool does. We have not tested it.
What to watch
- A limited offer of $1 for the first month of an eligible Marketing plan (up to 5,000 active profiles, ends 30 November 2026) is not in the price.
- One Klaviyo email-marketing page says pricing starts at $60 a month and a page's structured data lists an Email+SMS entry plan at $35; these differ from the $20 and $25 on the pricing page.
- Larger plans are priced by active profile count and send volume; Custom plans need a sales quote.
- Billing rules changed on 18 February 2025: accounts must be on a plan that covers their active profile count.
Sources
- Klaviyo pricing page (checked 9 Nov 2026)
- Klaviyo vs Mailchimp comparison page (checked 9 Nov 2026)